Introducing the ‘community broker network’
Melbourne: The ‘community broker network’ is the new trading name of the former NAS/Westcourt General and CGU AR networks.
The network came together for the first time under its new moniker at its inaugural conference at the Doubletree in Darwin last week.
The conference was attended by more than 100 authorised brokers and their partners, with an exhibition and market hall of 25 strategic partners and insurers.
Bringing the purpose to life
The ‘community broker network’ is now singularly focussed on its strategic initiatives as it pursues its goal of being the best authorised broker network in Australia.
“We have the opportunity to be a truly purpose-led and customer-guided network. The energy at the conference was absolutely electric – businesses rarely get the chance to start out with the strong foundations and aligned leadership that we have,” said Managing Director Paul Ayton.
“Investing this time in our authorised brokers, to better understand their clients and communities, is invaluable. As is involving our strategic partners as we bring the ‘community broker network’ to life.”
“Together we are confident we can create a sustainable way of doing business that is responsible, accountable and creates benefits for all stakeholders.”
Risk and relationships
The network is quite unique within the insurance industry, as Richard Crawford General Manager – Distribution highlights.
“Many organisations would focus on providing holistic risk advice to clients. While we agree that this is part of our responsibility, what makes Community Broker Network different is that we put the relationship between clients and authorised brokers first,” said Crawford.
“We’ve identified our ability to maintain that relationship at scale as one of our pillars, our guiding principles. And that means that we’ve made a commitment to our partners and customers that we will continue to grow and develop with a view of becoming not just the biggest network in the country, but the best.”
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About the new network
The ‘community broker network’ came to life when three separate networks, NAS Insurance Brokers, Westcourt General Insurance Brokers and the CGU AR Network came together in 2017.
The network consists of approximately 400 authorised broker businesses across every state and territory in Australia, all connected by the common purpose of supporting our communities so they can sustain, grow and thrive.
For more information, go to cbnet.com.au.